PAMP was the first precious metals brand to introduce decorative designs to the reverse of minted bullion bars. First released in 1979, the iconic Lady Fortuna™ design has since become one of the world's most recognised symbols of quality and authenticity in precious metals.

Featuring a distinctive proof-like finish, the design portrays Fortuna, the Roman goddess of prosperity and good fortune, surrounded by her traditional symbols including sheaves of wheat, poppies, the horn of plenty, precious coins and the wheel of fortune.

Today, PAMP Lady Fortuna™ is regarded as one of the most prestigious and internationally recognised designs in the bullion market, combining PAMP's renowned Swiss craftsmanship with an unmistakable design